The project

About

The West End Project is Camden Council’s £35 million scheme to deliver exciting improvements to the heart of Camden’s busy West End. Work is now underway to transform the areas around Tottenham Court Road, Gower Street, Bloomsbury Street, Princes Circus and St Giles, helping the area to continue to grow and flourish.

Major changes include Tottenham Court Road and Gower Street/Bloomsbury Street becoming two way to traffic, reducing congestion and air pollution and speeding up bus routes. There will be new safer provisions for cyclists as well as new and regenerated public and green spaces. 

The project will provide safer, greener and more attractive streets for residents and visitors helping to attract, sustain and boost local businesses. This includes wider pavements with new high quality materials, the removal of street clutter and new pedestrian crossings.

The rich heritage of the area will be celebrated through the restoration of the local War Memorial, the Fitzrovia Mural and the historic lamp posts on Tottenham Court Road.

Locations

Tottenham Court Road
Gower Street / Bloomsbury Street

Transformations

Partners

The project was approved in 2015 and Camden Council has been working in partnership with Transport for London, Crossrail: The Elizabeth Line Project, City of Westminster Council, BeeMidtown, The Fitzrovia Partnership and London First. We received over 1,000 responses to the original consultation from residents, businesses and local interest groups which has helped to shape the project. We continue to work closely with local resident associations, businesses and special interest groups to ensure the project delivers the transformation that the area and its community deserves.